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New York pizzeria L'inizio Pizza Bar saw sales rocket up 75 percent this weekend after its manager, Sean Benedetti, spent $10 to have a dozen Pokemon lured to the location, according to the New York Post.

"We had people come down, sit down and get a couple beers and play the Pokemon game," Benedetti told the Post.
"A man who has depths in his shame meets his destiny and his delicate decisions upon paths which few ever reach."